IGNOU MTTM 4 Information Management Systems and Tourism | Guess Paper | Important Question Answer | Master of Tourism and Travel Management (MTTM)(Paperback, BMA Publication)
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Introduction to Information Management Systems (IMS) in Tourism:Define information management systems and their significance in the tourism industry.Discuss the role of IMS in enhancing efficiency, competitiveness, and customer service in tourism businesses.Types of Information Systems in Tourism:Describe different types of information systems used in the tourism sector, such as reservation systems, customer relationship management (CRM) systems, property management systems (PMS), and destination management systems (DMS).Discuss the functions and features of each type of information system and their applications in tourism operations.Tourism Websites and Online Booking Platforms:Explore the design and functionality of tourism websites and online booking platforms.Discuss best practices for website usability, search engine optimization (SEO), and user experience (UX) design in the tourism context.